
King of Buckets
Scoring in basketball is referred to as “getting buckets.” KFC’s most iconic product is the bucket. So when LeBron James was on the verge of breaking the NBA’s all time scoring record, we knew we had to do something.
Client: KFC
Agency: Courage Inc.
CCOs: Joel Holtby, Dhaval Bhatt
Copywriter: Zac Smith
Art Director: Zeina Elshurafa
Team
Applied Arts - Young Blood Advertising - Single - 2023
Applied Arts - Social - Series - 2023
Sports Clio - Silver - Out of Home - Billboard - 2023
Applied Arts Illustration and Photography - Conceptual Illustration - Single - 2024
Awards